BRICS Expansion: Implications and Market Opportunities

Delivery

This report comes in PPT.

Key Findings

BRICS+ expansion drives shifts in global trade, investment and economic influence

The expansion of BRICS+ is accelerating trade realignment, strengthening intra-bloc cooperation and reducing reliance on Western markets and institutions. These shifts are creating new trade corridors, investment flows and supply chain dynamics, requiring businesses to adapt strategies to stay competitive and capitalise on emerging opportunities.

Growing population and rising incomes create a new consumer powerhouse

With a projected population exceeding four billion by 2040, the BRICS+ bloc is set to dominate global consumption and labour markets. Rapid income growth, urbanisation and evolving aspirations will fuel a consumer spending boom, projected to reach nearly USD25 trillion - expanding at three times the pace of the G7 and unlocking vast opportunities across different consumer industries.

Heightened risks require stronger mitigation strategies

While BRICS+ expansion opens access to diverse and growing markets, drives bilateral cooperation and creates sector-specific opportunities, BRICS+ member countries are facing high exposure to global and internal risks, economic volatility, regulatory barriers, and operational and legal challenges, which drive the need for preemptive risk management and strategy adjustments.

Strategic adaptation is key to build success in the evolving global landscape

To seize the growing opportunities in expanding BRICS+, businesses should focus on building resilient supply chains, refining market strategies and localising offerings. Strategic local partnerships and digital innovation will be crucial for navigating shifting trade flows, evolving regulations and heightened competition in these high-growth markets.