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Melanie provides research insights on a variety of projects, one notable study being US Pet Care.
Melanie provides market insights on a variety of industries across food and beverages. Melanie comes to Euromonitor with previous experience focusing on international development, analysing economic, linguistic, and political environments.
The pet care industry has been undergoing digital transformation. The global market value size of pet care is set to reach USD207 billion in 2025, presenting great opportunities to embed finance across the key phases in the customer journey.
Despite growth and innovation across pet care, global supply chains continue to grapple with instability. Faced by climate change, labour shortages, political tensions, and more, key players across pet care are seen expanding domestic manufacturing capabilities. Expansion efforts however, fuel competitive landscapes, with industry giants scooping up facilities previously key to private label production. Consequently, private label manufacturers will face challenges meeting demand.
The National Restaurant Association (NRA) Show took place in Chicago from 20-23 May 2023. Amidst a tense economic climate with constant supply chain disruptions and constricting consumer budgets, a few key trends have emerged as champions of innovation. Euromonitor International analysts at the event observed several of those trends, providing a breakdown of the top trends reigning in consumer interest.