Chinese Appliance Brands on the Rise in Latin America: What’s Driving Growth?
7 Jan 25Latin America is emerging as a key player in global consumer appliances, leading volume growth with a projected 2.7% increase for 2024. While the global industry grew by just 1% in 2024 and a modest 0.1% CAGR over 2019-2024, Latin America posted a remarkable 2.6% CAGR during the same period. This performance was driven by rapid urbanisation, rising disposable household incomes, and more frequent heatwaves.
Jorge Araya
Supply Chain Diversification Supports Growth of the New Trade Hubs, but Further Action is Needed
11 Jul 24Growing political and economic tensions are leading to supply chain diversification efforts, with new regional trade hubs emerging in Asia, Europe and the Americas. However, it remains unclear if new manufacturing hubs can fully replace China in global supply chains due to China's dominance in the hi-tech goods sector and underdeveloped supporting industries in other countries.
Justinas Liuima
Rise of Disposable Period Pants in China: Menstrual Care’s Lifestyle-Adapting Diversification
3 Jul 24Underpinned by rising wellness demand, menstrual care has witnessed a consumer shift towards holistic self-care in recent years, with products and services offering security and comfort across targeted use occasions gaining favour.
Quinn Mai
Clean Sweep - Innovation Driving Sales of Vacuum Cleaners in China
17 May 24The Chinese vacuum cleaner market is the most competitive and innovative. Brands are known to launch two new models a year, trying to compete with each other through innovation. These brands are now at the cutting edge of technological development, particularly evident in self-cleaning wet and dry vacuum models. Euromonitor International analyses the current state of play in this article.
Tim Chuah
东亚主要旅游目的地入境游支付体验分析（上篇）
11 May 24快捷、安全、丝滑的付款流程无疑会让旅游体验变得更好。相反，速度慢、没有安全保障和不顺畅的支付流程会严重影响整个行程的体验感，比如遇到预定失败、诈骗、金融骗局等问题。 本篇文章中，欧睿专家基于自己在几个东亚旅游市场的休闲和商务旅行中支付方面的体验，深度解析了支付在接待国际游客方面的发展情况和关键问题。
Prudence Lai
The NIO Way to Amplify Customer Loyalty in China’s EV Market
10 May 24Mobility brands are looking at novel ways to interact with customers along their journey, as well as enhance consumers’ lifetime value. China’s Electric Vehicle (EV) player NIO is shifting away from a traditional dealership model and embracing the user operations model for client acquisition, building its own strong community of “super fans” to help drive customer loyalty.
Prudence Lai
欧睿×VISA：《重新定义客户忠诚度》发布
24 Nov 23如今，留住客户和提升忠诚度面临着前所未有的挑战。经济下行压力大，世界多国面临生活成本危机，而市场上竞争白热化，消费者有太多的选择，企业稍不留意就会面临着失去优势的风险。 欧睿与 Visa 合作，共同探讨客户对忠诚度的新看法，思考品牌和企业如何通过移动和数字平台释放潜力，提出了六大优化策略，发布了《重新定义客户忠诚度——高价值方案助力留客率提升》报告。
Euromonitor International
emo的打工人靠买玩具治愈
17 Nov 232023 年，中国的传统玩具和游戏销售额预计将增长 9%，这是继2022年疫情出现大幅下滑之后的又一次强劲复苏。尽管预计中国经济前景疲软，但在新兴消费趋势、政策措施、产品创新和渠道重组趋势的推动下，传统玩具和游戏行业仍将保持强劲增长。
Alex Li
Euromonitor International
Tracking E-Commerce Prices and Sales in China’s Instant Noodle Market
23 Oct 23As global eyes turn again to China to monitor its current economic situation, understanding what is happening at the micro level can provide insights into how consumers are reacting to the current economic situation and how manufacturers and suppliers can best position their products to compete in this unprecedented environment.
Jared Conway
全方位盘点亚太地区跨境支付
13 Oct 23近些年，企业出海东南亚和跨境游的热度只增不减。然而，亚太地区的支付方式和渠道复杂，成为许多企业的痛点。欧睿国际为此梳理了亚太区域跨境支付行业的关键驱动因素以及发展近况，帮助企业快速了解全盘行业大势，制胜东南亚。
David Zhang
Three Growth Opportunities for Traditional Toys in Post-Pandemic China
14 Sep 23Despite a weak economic outlook for China over the forecast period, growth of traditional toys and games is poised to remain robust, driven by emerging consumer trends, policy initiatives, product innovations and channel restructuring.
Alex Li
去年，亚太增长最快的零售商是谁？
11 Sep 232022年，疫情对亚太地区各国零售额的影响差别很大，这主要取决于各国疫情情况、采取的管控措施、以及未来的常态化应对方法。 按美元绝对值计算，中国的线下零售额下滑了 4%，源于疫情管控政策导致线下店人流量下降。与此相反，印度（+14%）、印度尼西亚（+10%）和韩国（+4%）等市场由于恢复了疫情前的生活方式和社交活动，表现出增长和报复性消费。服装和鞋类专卖店、美容专卖店和自动售货机等零售渠道都从国际旅游的复苏和消费者的地域流动中受益。
Quan Yao Peh
《2023全球消费者类型》白皮书发布
4 Sep 23在瞬息万变的市场上，消费者分类可以帮助企业更精确地了解和吸引目标市场。然而，基于行业端调查，或地理、人口数据的分类难以看到全貌，因为你需要了解的不止是消费者如何与你的产品打交道，还需要了解这些如何与消费者的价值观、生活方式和习惯相适应。欧睿国际基于年度消费者生活习惯调研，推出《2023全球消费者类型》白皮书，以开发出更好的产品和市场营销活动，与客户产生更深层次的共鸣。
Euromonitor International
全球奢侈品复苏，不想靠中国了
18 Aug 23随着全球经济面临增长放缓和高通胀，奢侈品企业和消费者所面临的挑战和不确定性正在升级。中国客群的回归大大提振了奢侈品业，但单一客源的限制也令其苦恼。欧睿国际总结了2023年奢侈品行业的三大趋势，解读其复苏之旅。
Fflur Roberts
《全球生活成本危机概览》报告发布
4 Aug 23全球通胀率仍将居高不下，2023年将达到7.0%。与此同时，全球家庭平均可支配收入预计将同比下降0.2%，这意味着全球家庭将继续在“生活成本危机”的泥沼中挣扎。 然而，成本上升对不同国家和不同收入消费者的影响并不相同，企业需采取有针对性的策略。 欧睿国际依据全球经济、收入和消费者调研数据，制作了《全球生活成本危机概览》动态报告，帮助企业了解全球生活成本危机全貌。
An Hodgson
卷累了的亚洲人，决定好好爱自己
21 Jul 23全球化加上可支配收入升高，使得亚太地区消费者向内探索，将关注重点转向自我，新冠疫情又对这一趋势进一步催化。本文将探讨当下不断发展的个人主义和自我关爱趋势所带来的三大商机。
Tomomi Fujikawa
欧睿国际董事：关于中国酒饮新消费的三点观察
7 Jul 23欧睿国际董事、大中华与澳洲区总监任玥出席 FBIF 2023食品饮料创新论坛，受邀在“酒零后论坛”上发表开场致辞，并担任圆桌讨论主持人。会上，任总深入探讨了酒类的消费升级和降级，结合具体案例及欧睿最新数据，分析了社交复兴带来的机遇，以及健康饮酒趋势。
Euromonitor International