The pet care industry has been undergoing digital transformation. The global market value size of pet care is set to reach USD207 billion in 2025, presenting great opportunities to embed finance across the key phases in the customer journey.
Today’s pet care industry is among the better performing consumer goods industries. Fundamentally driven by a growing sophistication in raising pets, the industry is becoming increasingly lucrative, attracting many new players. However, the realities of accessing markets, such as localisation costs, can hinder business opportunities.
Zoomark is Europe's leading international meeting place for pet industry manufacturers and distributors, the ideal platform where to develop new partnerships, gain knowledge, exchange ideas with a global audience.
Online pet specialists are classified in the Euromonitor e-commerce database as “home products specialists”. Currently, they are losing market share to groceries, marketplaces or both. How strong this trend is depends on the market, but the channel isn’t performing well anywhere.
Asia Pacific’s pet population grew at a CAGR of 2.4% between 2019 and 2024. The rise of lifestyle choices, such as DINKWADs (double income, no kids, with a dog), are bringing forth pet parents’ desire to include their animal companions in multiple aspects of their lives, both within and outside the home.
Pet health and wellness is an increasingly prominent focus for consumers, driven by the trend of pet humanisation. In this video, Sahiba Puri, a Senior Consultant at Euromonitor International, explores the concept of "need states" in pet health and its impact on product development and innovation. With pet healthcare and dietary supplements enjoying historic growth, consumer preferences are shifting toward addressing pets' specific physical and mental health needs.
Pet Fair South East Asia provides the global pet industry with a fully business-to-business partnership hub for distribution, retail, and sourcing well beyond the ASEAN region.
From human-grade ingredients to novel formats and now functional benefits, innovation in pet care is becoming even more sophisticated. As the industry expands through new brands and categories, tracking new product development should be an important consideration for brand innovation strategy. With pet owners adopting a more “health first” approach, pet product innovation is increasingly going down the same route.
Food ingredients Europe has been uniting the world’s leading food & beverage suppliers, buyers, R&D experts and production specialists for over 35 years.
Pet health and wellness is becoming increasingly sophisticated. Nuanced needs are driving specific expected benefits. Understanding life stage specific needs has the potential to create opportunities for pet care brands and category owners.
"Foro Mascotas Pet Food" is a specialised event held annually in Guadalajara, Mexico, dedicated to the pet food industry.
Each year, Euromonitor International identifies the top global trends that reflect changing consumer values and behavioural shifts, which significantly impact the business landscape. Three consumer trends—Value Hackers, Delightful Distractions and Wellness Pragmatists—stand out as the most relevant for the pet care industry in 2024, primarily due to the impact of inflation, pet humanisation and health concerns.
Dogs, cats, birds, fish, small animals and reptiles – Interzoo as the world's leading trade fair for the pet industry shows the latest trends and innovations.
The trend of anthropomorphising one’s pet has evolved significantly over the years. From addressing basic welfare to now creating opportunities for them to thrive, pet humanisation is becoming increasingly sophisticated. This is spilling into the pet health and wellness space where consumers are not only aware of their pets’ core physical needs but also their emotional and mental wellbeing.
Latin America is emerging as one of the most dynamic regions for the pet care industry worldwide. While the region's average expenditure still trails behind advanced markets, its steady growth is notable, highlighting the increasing relevance of pets in Latin American families.
Taking care of a pet is going beyond nutrition and calorific intake. A more holistic approach is being applied in managing a pet’s health with attention being paid to longevity and quality of life. Beyond pet food, it is pet dietary supplements that are enabling pet owners not just to manage health issues but to enhance their pet’s overall health and wellbeing.
Despite growth and innovation across pet care, global supply chains continue to grapple with instability. Faced by climate change, labour shortages, political tensions, and more, key players across pet care are seen expanding domestic manufacturing capabilities. Expansion efforts however, fuel competitive landscapes, with industry giants scooping up facilities previously key to private label production. Consequently, private label manufacturers will face challenges meeting demand.
The human-pet bond has been evolving over the years. From simply being viewed as guard animals to now being considered as family members, companion pets have come a long way in their relationship with humans. The pandemic further improved this bond. While pets helped in combating loneliness and isolation, pet owners started paying more attention to the health, wellness and wellbeing of their furry, feathery or even scaly companions.